Preston Baker’s vision is to make moving easy; something we took to heart… and the difference we’ve made together is pretty huge:
Since the site launched we’ve seen our traffic increase by 43% and the conversions increase exponentially.
Estate agency websites are generally poorly designed and difficult to use, which is crazy when someone’s home is likely their most valuable asset. The process of moving house is among the most stressful of life events, so we wanted to make sure we give customers the best online experience we can.
We face several problems when deciding to move house so our first step was to understand what customers need most when they embark on buying, selling, renting or letting property. By understanding our customer, we started to understand what motivates their decision to select an estate agency.
I have been delighted with the work that Rob and the team at Plump have done to deliver the Preston Baker website. The design, look and feel of the site have exceeded our expectations.
Ian Preston, Director, Preston BakerThe website is now one of our most important revenue generating assets with over 20,000 users per month.